Elements of creating a corporate identity
Logo creations form the foundation of graphic design. They are a unique combination of the name and the trademark, expressed by means of graphics. A successful logo design can significantly increase the effectiveness of advertising, raise the company’s image and influence its perception by the consumer.
The cost of developing an identity (branding system) by a branding company depends on the complexity of the chosen brand creation system: the number of samples created, the shape and type of media, as well as graphic elements: fonts, color combinations, special shapes, lines, graphic techniques, slogans that promote the company’s ideas and disclose its mission.
Professional tools that we use
Creating a brand with graphics tools
When developing a website, a brand shall serve specific and clear purposes:
To distinguish the company’s activities against the background of competitors
To emphasize the merits of the company and its products
To form exclusive associations
An attractive image of the brand shall be easily memorized, affect its recognition, form a positive attitude towards the company’s values, convey the desired image and main ideas. We combine all the design elements to push the buyer to make a purchase.
When designing a site, we combine all the elements of the brand into a clear and understandable system of interaction with the target audience so that the potential client will experience convincing and positive emotions and make a choice in favor of the proposed product or service.